What can Sellers do on Amazon Seller Central?

Amazon is the leading ecommerce marketplace, where a seller may opt to store, package, and transport goods to the customers through amazon fulfillment services or independently utilizing their own delivery channel. In order to stay on top of things and make sure your product is being handled correctly, you need an Amazon seller account that can do the heavy lifting for you. To optimize your presence on Amazon as a third-party seller, you’ll need something that has all the bells and whistles.

What to look for in Amazon Seller

Before you even start listing, you need to be sure that your account has been set properly. Here are some features you should be sure to check out before you sign up.

Inventory Management: Are you using FBA? Will your Amazon seller account support this?

Inventory Forecasting: Will your account give you an estimate of how much inventory you have left?

Reporting Tools: What kind of reports will you be able to see? What kind of data will it provide?

Inventory Adjustment: Can you make changes to your inventory as needed for all your listed products at once?

Order Management: Can you track your orders from start to finish?

Easy to use: Can you easily navigate and understand the Amazon seller account.

Cost: How much is the account handling charges? Does it have an ongoing additional fee?

Integration: Does it integrate with any other tools you use? –

Security: Are there any security concerns?

Amazon Advertising

One of the first steps towards making sure that your product sells is to advertise it., Amazon has an excellent advertising platform that will help you get the most bang for your buck. Where other advertising platforms might be expensive or difficult to navigate, Amazon Advertising has a simple, straightforward interface that makes it easy to set up and track your ads. To start advertising on Amazon, you can create a new campaign through the Amazon Seller Central or create a new ad through Seller Central. When setting up your campaign, you have several options for where to place your ad.

Inventory Management

If you’re using FBA, then you won’t have to worry about inventory management. However, if you’re fulfilling the orders directly to customers, you’ll want to make sure you have a good handle on how much inventory you have on hand. Your Amazon seller account should be able to track this for you and let you know when you need to reorder. You’ll also want to be able to make adjustments when necessary

Seller Dashboard

A very important part of the Amazon seller account e experience is the dashboard. This is where you’ll be able to keep track of all of your sales, profits, and other important metrics. It’s also where you’ll be able to keep track of your inventory. When you’re browsing through your dashboard, you should be able to see a snapshot of how your business is doing. You should be able to see relevant metrics like total sales, profit, average sales price, and inventory levels. Your dashboard should also be able to show you your top-selling items and the overall breakdown of your sales. You will also be able to see if you have received any messages from the customers who have placed the orders.

Order Fulfillment

When a customer purchases your product, it has to be shipped as quickly as possible. You don’t want to leave a customer hanging, so you need to make sure your order fulfillment is quick and efficient. Your Amazon seller account should be able to help you track all of your orders and let you know when they’re shipped. You should be able to mark the order as shipped and let the customer know when they can receive it. You should also be able to let Amazon know when the order has been filled and shipped out. This will let Amazon know how long it takes to reach the customer.

If you are not opting for amazon FBA and you want to ship from your warehouse you can ship through amazon trusted shipping services. These carriers have excellent shipping rates, so it makes sense to ship all of your products through these carriers, instead of shipping them on your shipping carrier

Order Fulfillment Through Amazon FBA If you are using amazon FBA services you need to ship the products to amazon warehouse. They will be stored until a customer orders that particular product. When the customer places an order for that product, then the product will be shipped to the customer directly from amazon warehouse. You’ll also want to make sure that you’re following Amazon’s FBA guidelines. This includes marking items properly, using the right packaging, and making sure everything is sent in the right quantities.


Now that you know what to look for in Amazon seller account, you can easily find the right option for your business, either shipping products from your warehouse or using Amazon FBA. Once you’ve gotten your account set up and have your products listed, it’s time to start marketing your business. You can do this through social media, email marketing, and through paid advertisements on Amazon. Get creative and make sure that people know about your brand.

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